Air Force One 40th Anniversary - Atlanta
  • Activations
  • Art Direction
  • Brand Experiences
  • Casting
  • Content Strategy
  • Copywriting
  • Photo & Video
  • Post Production
  • Production Design

To celebrate the 40th anniversary of the Nike AF-1 in Atlanta, we spotlighted how communities Join Forces. For the A it means roller skating, where everyone, of every age, around the city, come together. Our campaign takes place in Cascade, the epicenter of ATL roller skating and social life, where we produced commercials with local heroes, Atlanta icons (Monica, Sean Garrett, and Jermaine Dupri) as well as a free skate community event where we invited local community groups, schools, and individuals who are putting on for Atlanta.